Last week, Academy Award-winning actor Geena Davis and other leaders from the entertainment, policy, business and youth-serving communities joined forces to examine media literacy and healthy images at the Healthy Media for Youth Summit.

The Summit, which is a partnership of Girl Scouts of the USA, the National Association of Broadcasters, the National Cable & Telecommunications Association, and The Creative Coalition, considered and identified ways to promote media messages that inspire, empower and engage youth.

Unveiled at the Summit was Watch What you Watch, a national PSA campaign that encourages everyone to pay attention to media images that are influencing youth. Girls in particular struggle with how to reconcile images of girls and women portrayed in the media with their own body image, self worth and potential.

Read more about the Healthy Media for Youth Summit.